How do you break through to impossible-to-reach executive buyers who are intent on blocking out the noise that confronts them every day?

In a world where everyone is completely inundated by phone calls, drop-ins, pop-up ads, and junk mail, how can you and your product begin to make its impression known in the business world? By learning how to combine time-tested sales processes with cutting-edge social media strategies.

Sales expert and author Tony J. Hughes details today's new breed of chief executive buyers, the channels they use, the value narratives that they find appealing, and the mix of methods that will grab their attention.

In Combo Prospecting, you will learn how to:

• Locate leverage points that matter
• Secure decision-maker meetings
• Build a knockout online brand that distinguishes you from the pack
• Build a constantly growing list of profitable referrals
• And much more!

Old-school prospecting tactics are growing increasingly irrelevant in today's tech-savvy online business world. However, new-school techniques alone have proven to not be able to provide the answers. The key to your success is to learn how to unleash a killer combination of old and new sales strategies.

Author: Tony Hughes
Binding Type: Paperback
Publisher: Amacom
Published: 01/11/2018
Pages: 256
Weight: 0.8lbs
Size: 8.90h x 6.00w x 0.90d
ISBN: 9780814439111
Audience: Young Adult

About the Author
TONY J. HUGHES is a respected sales leader and consultant with three decades of winning experience. He is an award-winning blogger, coveted keynote speaker, and top LinkedIn B2B sales influencer.