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Drawing upon the research in the Editors first book Charity Marketing: Contemporary Issues, Research and Practice, this volume focuses on how charities can prepare for the future through sharing big ideas and examples of best practice.
Author: Sarah-Louise Mitchell
Binding Type: Paperback
Publisher: Routledge
Published: 11/07/2024
Series: Routledge Studies in Marketing
Pages: 230
Weight: 0.81lbs
Size: 9.21h x 6.14w x 0.55d
ISBN: 9781032498478
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