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Care about content? Better copy isn't enough. As devices and channels multiply-and as users expect to relate, share, and shift information quickly--we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose...

  • Name : Content Everywhere: Strategy and Structure for Future-Ready Content
  • Vendor : Rosenfeld Media
  • Type : Books
  • Manufacturing : 2024 / 08 / 02
  • Barcode : 9781933820873
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Content Everywhere: Strategy and Structure for Future-Ready Content
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DescriptionShipping Policy

Care about content? Better copy isn't enough. As devices and channels multiply-and as users expect to relate, share, and shift information quickly--we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.



Author: Sara Wachter-Boettcher
Binding Type: Paperback
Publisher: Rosenfeld Media
Published: 12/12/2012
Pages: 240
Weight: 1lbs
Size: 8.90h x 6.00w x 0.90d
ISBN: 9781933820873

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